Jennifer Merk & Solveiga Jurgaityte
Head of Marketing & Engagement Specialist @Actimo
Social Media platforms are not only present in our private lives, they have been gaining more and more attention in an organisational context. Better collaboration, more effective internal communication, and a cultural boost are promised. Expectations are high, but why and how should you really use Social platforms for your employees?
In this session, we will show how you can tackle this omni-present topic from a strategic point of view and show you how you can better understand your employees by knowing which behavioural patterns are behind Social engagement.
More specifically, we will talk about:
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